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<!--Generated by Squarespace Site Server v5.5.4 (http://www.squarespace.com/) on Sat, 04 Jul 2009 19:00:08 GMT--><rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:rss="http://purl.org/rss/1.0/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:admin="http://webns.net/mvcb/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:cc="http://web.resource.org/cc/"><rss:channel rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/"><rss:title>Corporate Marketing Blog</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/</rss:link><rss:description>Useful Blog provided by the International Center for Corporate Marketing Studies</rss:description><dc:language>en-GB</dc:language><dc:date>2009-07-04T19:00:08Z</dc:date><admin:generatorAgent rdf:resource="http://www.squarespace.com/">Squarespace Site Server v5.5.4 (http://www.squarespace.com/)</admin:generatorAgent><rss:items><rdf:Seq><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2008/9/12/corporate-brands-corporate-social-responsibility-and-sustain.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2008/2/22/call-for-papers-on-ethical-corporate-marketing.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/12/4/10th-icig-symposium-held-at-brunel-university-30th-november.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/18/call-for-papers-european-journal-of-marketing-closing-date-3.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/journal-abstracts-available.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/what-is-corporate-and-organizational-marketing.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/27/call-for-papers-corporate-communications-an-international-jo.html"/><rdf:li rdf:resource="http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/19/9th-international-symposium-of-the-icig-edinburgh.html"/></rdf:Seq></rss:items></rss:channel><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2008/9/12/corporate-brands-corporate-social-responsibility-and-sustain.html"><rss:title>Corporate Brands, Corporate Social Responsibility and Sustainability</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2008/9/12/corporate-brands-corporate-social-responsibility-and-sustain.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2008-09-12T07:30:17Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[Over the past few years we have seen Corporate Social Responsibility,&nbsp;and also&nbsp;Sustainability continue to increase onto the business agenda, for companies large and small. This has significant ramifications and relevence to Corporate Marketing and Branding. The centre would like to invite those of you that are&nbsp;facing or dealing&nbsp;with issues relating to CSR or Sustainability to get involved here and post your response&nbsp;in this forum thread as views or experiences around these issues, within the context of a corporate brand and corporate reputation. <br><br>These can be top of mind thoughts/ideas, examples of your own case studies, practitioner discussion, academic debate or even calls for help on the above (please articulate the issues and concerns you face). <br><br>]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2008/2/22/call-for-papers-on-ethical-corporate-marketing.html"><rss:title>Call for papers on 'Ethical Corporate Marketing'</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2008/2/22/call-for-papers-on-ethical-corporate-marketing.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2008-02-22T18:18:37Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[The Journal of Business Ethics announces a special issue focussing on the interfaces among corporate ethics, corporate marketing and corporate social responsibility (CSR). 
Over the last two decades there has been increased academic and practitioner interest in the corporate-level concepts of corporate identity, branding, communication, image and reputation. It has thus been argued that there should be greater integration across these concepts coupled with a reappraisal of the marketing philosophy at the organisational level. Balmer has concluded that such an integration represents a new phase of marketing thought which he has termed 'Corporate Marketing'. There has also been increased concern with corporate ethics and aspects of corporate social responsibility, due to the growing interest in corporate activities by various stakeholders including consumers, employees, the community at large and the Government.]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/12/4/10th-icig-symposium-held-at-brunel-university-30th-november.html"><rss:title>10TH ICIG Symposium held at Brunel University (30th November 2008)</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/12/4/10th-icig-symposium-held-at-brunel-university-30th-november.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-12-04T22:30:58Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[Established in 1994 and launched at the House of Lords in 1995 the International Corporate Identity Group (ICIG) was founded by John Balmer with the aim of furthering our understanding of the corporate identity concept among scholars and practitioners in international contexts. To celebrate the 10th ICIG symposium a group of distinguished speakers delivered a number of papers on a broad range of corporate marketing topics in celebration of this important milestone.]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/18/call-for-papers-european-journal-of-marketing-closing-date-3.html"><rss:title>Call for papers - European Journal of Marketing (closing date 31st March 08)</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/18/call-for-papers-european-journal-of-marketing-closing-date-3.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-06-18T12:11:19Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[<strong>Special edition call for papers - <em>European Journal of Marketing</em> <em>(EJM) </em>'Identity Perspectives on Corporate and Organizational Marketing'. </strong>The announcement of this special edition forms part of the celebration to mark the 10th anniversary of the first special of the EJM devoted to corporate identity and on the occasion of the 10th symposium of the International Corporate Identity Group (ICIG). Currently, there is burgeoning interest in the nascent area of corporate and organizational marketing and renewed interest in the corporate identity by marketing scholars both in Europe and North America. This special aims to reflect recent advances in research and scholarship in these areas. Closing date: 31st March 2008. Further details are available for <a href="http://www.corporate-marketing.org/storage/European%20Journal%20of%20Marketing%20Call.pdf"><strong><u>download here</u></strong></a>&nbsp;or at the <a href="http://www.emeraldinsight.com/info/journals/ejm/ejm.jsp" target="_blank">European Journal of Marketing</a><strong>.</strong>]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/journal-abstracts-available.html"><rss:title>Journal abstracts available</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/journal-abstracts-available.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-06-09T22:55:27Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[<p>Visitors&nbsp;can benefit from&nbsp; access to a list of abstracts&nbsp;from various International journals as selected for their&nbsp;relevance.&nbsp; Links through to the publishers has also been provided for information on further download if/as required.&nbsp;More information is available <a href="http://www.corporate-marketing.org/online-publications-membersonl/">here</a>.</p>]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/what-is-corporate-and-organizational-marketing.html"><rss:title>What is Corporate and Organizational Marketing ?</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/6/9/what-is-corporate-and-organizational-marketing.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-06-09T21:04:12Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[Since the 1950's various concepts have captured the imagination of scholars and practitioners (organizational identity, corporate identity, corporate branding, corporate image, corporate reputation and corporate communications). Each of these concepts has their own intellectual roots and practice based adherents and whilst individual corporate-level concepts provide a powerful, and radical, lens through which to comprehend organizations, individual perspectives are necessarily limited.]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/27/call-for-papers-corporate-communications-an-international-jo.html"><rss:title>Call for papers - Corporate Communications: An International Journal (CCIJ)</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/27/call-for-papers-corporate-communications-an-international-jo.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-04-27T13:25:09Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[<span style="font-family: arial; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt">The CCIJ has asked us to promote the following two calls for papers:</span><span style="font-family: arial"> <p>&nbsp;</p></span><span style="font-family: arial; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt">Special issue on 'Communicating organizational change' - deadline for submission is 15th October 2007 - more information </span><span style="font-family: arial; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt"><a href="http://www.corporate-marketing.org/storage/CCIJ_CommOrgChange.pdf" target="_blank"><span style="color: #27334d; text-decoration: none; text-underline: none; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt"><strong>here</strong></span></a></span><span style="font-family: arial"> <p>&nbsp;</p></span><span style="font-family: arial; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt">Special issue on 'Integrated communications' - deadline for submission is&nbsp;1st January 2008 - more information </span><span style="font-family: arial; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt"><a href="http://www.corporate-marketing.org/storage/CCIJ_IntegratedComm.pdf" target="_blank"><span style="color: #27334d; text-decoration: none; text-underline: none; mso-ansi-font-size: 12.0pt; mso-bidi-font-size: 12.0pt"><strong>here</strong></span></a></span><span style="font-family: arial"><strong> </strong><p>&nbsp;</p></span><p style="text-align: left" align="left"><a href="http://www.corporate-marketing.org/storage/CCIJ_IntegratedComm.pdf" target="_blank"></a></p>]]></content:encoded></rss:item><rss:item rdf:about="http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/19/9th-international-symposium-of-the-icig-edinburgh.html"><rss:title>9th International Symposium of the ICIG (Edinburgh)</rss:title><rss:link>http://www.corporate-marketing.org/corporate-marketing-blog/2007/4/19/9th-international-symposium-of-the-icig-edinburgh.html</rss:link><dc:creator>Dr Shaun Powell (Centre for Corporate Marketing)</dc:creator><dc:date>2007-04-19T16:21:31Z</dc:date><dc:subject></dc:subject><content:encoded><![CDATA[<p>Our 9th International Symposium&nbsp;of the International Corporate Identity Group (ICIG) was held in Edinburgh during March 2007 within the prestigious Balmoral Hotel. This symposium aimed to reflect the recent upsurge in scholarly interest in corporate and organizational marketing&nbsp;and the branding of&nbsp;organizations, as well as reflecting renewed academic interest in corporate identity. </p><p><strong>The Symposium&nbsp;considered Corporate and Organisational Marketing and the<em> interlink </em>with: </strong></p><p>Branding of Large or Small to Medium Sized Organizations </p><p>Employee behaviour as a component of the organizational brand </p><p>Organizational Identity/identification and the brand </p><p>Corporate Identity </p><p>Visual Identity </p><p>Corporate Communications </p><p>Corporate Social Responsibility </p><p>&nbsp;</p><p>Pictures of the event are available <a href="http://www.corporate-marketing.org/pics/"><strong><u>here</u></strong></a>.</p><p>&nbsp;</p><p>&nbsp;</p>]]></content:encoded></rss:item></rdf:RDF>